Climb The Ranks
Practical guides to help you rank higher on Google and own your neighborhood.
GBP Verification Postcard Won't Arrive? Do This Instead.
GBP verification postcards take 5-14 days but delays to 25+ happen. Here's how to stop invalidating your code, speed up delivery, and switch methods when postcards fail.
GBP Holiday Hours: Stop Losing Calls on Your Busiest Days
Wrong holiday hours on your GBP means lost calls on the days customers search most. Here's how to set special hours correctly and verify what Google actually shows.
Locked Out of Your GBP? How to Get Ownership Back (Step by Step)
Lost access to your Google Business Profile? Whether a past employee owns it or the email is gone, here are the exact steps to request ownership back without creating duplicates.
Track GBP Calls in GA4: The Setup That Ends the Guessing
GA4 can't see every GBP call. But with UTM tags, click-to-call events, and a simple report, you can prove whether your Business Profile work is actually bringing calls.
Local Schema Markup: The 30-Minute Setup Most Businesses Skip
Local schema markup helps Google connect your business details across your site and listings. Here's the step-by-step setup for LocalBusiness and Service schema that actually matters.
GBP Permissions: Who Gets the Keys (And Who Doesn't)
GBP user roles feel risky. Here's which role to assign your staff, vendors, and agencies so they can do real work without putting your listing at risk.
Local Keyword Research: The Search Terms That Actually Bring Calls
Most service businesses target the wrong keywords. Here's how to find the local search terms that bring calls using Google autocomplete, Maps, and competitor listings.
GBP Posts That Get Clicks (A Weekly Routine You Can Actually Keep)
GBP posts are proof of life on the decision screen customers use to pick you or your competitor. Here's a simple weekly routine with templates that get clicks.
Google Search Console for Local Businesses: Skip Everything Except This
Most Search Console settings don't matter for local businesses. Here are the only ones that do: verification, sitemap, and the queries report that shows which searches bring calls.
GBP Messaging: Setup, Scripts, and How to Stop Wasting Leads
GBP messaging catches buyers who hate phone calls. Here's how to set it up, reply fast with templates that book jobs, and filter out spam without turning it off.